Nestlé’s Beverage Division was building the largest liquid beverage factory in the food and beverage industry and wanted this site to be a special place which the community would tour and understand the history and corporate culture that represents the largest food and beverage company in the world. Aesthetics was selected, due to its skills in combining interior design with visual identity displays, to create a unique showplace for Nestlé.
Aesthetics created a physical environment that celebrates the Beverage Division's brands as well as the local community in Anderson. Interior furnishings and specialty lighting add a warm, inviting atmosphere to the space. The interior finishes serve dual purposes- they add visual texture, reminiscent of the building’s surroundings, and operate as visual interpretations of the color, pattern and texture of the Coffeemate® and Nesquik® brands. Strong graphics and custom displays support the overall interior concept as well as Nestlé’s mission, vision and values.